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市場(chǎng)營(yíng)銷經(jīng)理簡(jiǎn)歷在線制作，智能-高效-便捷-實(shí)用，最大化提升求職成功率，做好簡(jiǎn)歷就來(lái)錘子簡(jiǎn)歷！

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編輯

["sex","age","education","marriageStatus","politicalStatus","nation","city","jobYear","mobile","email"]

? 基本信息: 女

23歲



本科







4年經(jīng)驗(yàn)

13800138000

BD@100chui.com

 技能特長(zhǎng): 細(xì)心嚴(yán)謹(jǐn) 熟練

執(zhí)行能力熟練

應(yīng)變能力精通

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? 姓名: 錘子簡(jiǎn)歷

了解和搜集網(wǎng)絡(luò)上各同行以及競(jìng)爭(zhēng)對(duì)手的信息動(dòng)態(tài)，分析其優(yōu)勢(shì)劣勢(shì)。

 求職意向: 
市場(chǎng)營(yíng)銷經(jīng)理


廣州


薪資面議


一周內(nèi)到崗

 教育背景: 2016.09 - 2020.06

廣州錘子簡(jiǎn)歷大學(xué)

計(jì)算機(jī)與科學(xué)專業(yè)

GPA：372.4（專業(yè)前10%）GRE：324

 工作經(jīng)驗(yàn)

2018.05 - 2020.08

錘子簡(jiǎn)歷科技有限公司

市場(chǎng)營(yíng)銷經(jīng)理

營(yíng)銷規(guī)劃：協(xié)助制定公司市場(chǎng)發(fā)展和營(yíng)銷戰(zhàn)略，形成市場(chǎng)營(yíng)銷策略方案，主導(dǎo)和參與團(tuán)隊(duì)執(zhí)行，對(duì)營(yíng)銷效果負(fù)責(zé)；
業(yè)務(wù)體系設(shè)計(jì)：參與規(guī)劃公司業(yè)務(wù)轉(zhuǎn)型，通過(guò)可行性發(fā)展分析，建立公司新業(yè)務(wù)體系、健全公司各項(xiàng)營(yíng)銷制度、優(yōu)化公司營(yíng)銷管理機(jī)制，幫助公司實(shí)現(xiàn)階段性的業(yè)務(wù)轉(zhuǎn)型，有效提高5.6%的年度營(yíng)收；
新媒體運(yùn)營(yíng)和執(zhí)行：負(fù)責(zé)公司及KEY客戶官網(wǎng)、官微、EDM、自媒體等平臺(tái)策劃和用戶運(yùn)營(yíng)，成功提高用戶轉(zhuǎn)化率。重點(diǎn)包括：事件內(nèi)容撰寫、圈粉、發(fā)布、曝光、維護(hù)、互動(dòng)、評(píng)估等；開展周期性多號(hào)（大小號(hào)）聯(lián)動(dòng)推廣及運(yùn)營(yíng)，監(jiān)控日常運(yùn)營(yíng)KEY數(shù)據(jù)，形成ROI報(bào)告。成功為客戶建立了一套有效的運(yùn)營(yíng)機(jī)制，獲得客戶認(rèn)可，重點(diǎn)包括：用戶活躍度、服務(wù)滿意度、品牌認(rèn)可度、商機(jī)轉(zhuǎn)換率、重復(fù)購(gòu)買率等；
客戶購(gòu)買行為研究：結(jié)合營(yíng)銷事件，挖掘和分析網(wǎng)友使用習(xí)慣、情感及體驗(yàn)感受，實(shí)時(shí)掌握新聞熱點(diǎn)，規(guī)劃營(yíng)銷軟文定期主題，形成市場(chǎng)預(yù)熱；
KA客戶項(xiàng)目售前支撐：主導(dǎo)KA客戶的營(yíng)銷策劃、PPT編制演講、營(yíng)銷活動(dòng)的統(tǒng)籌實(shí)施，效果監(jiān)測(cè)、成果報(bào)告；
團(tuán)隊(duì)管理：建立了有效的市場(chǎng)團(tuán)隊(duì)協(xié)作機(jī)制，助力市場(chǎng)團(tuán)隊(duì)績(jī)效最大化；
PR關(guān)系和資源：維持并拓展政府部門、行業(yè)協(xié)會(huì)、媒體資源的外部關(guān)系；
熟悉投放資源：新浪/百度/搜狐/今日頭條/廣點(diǎn)通/智匯推/粉絲通等，善于用最少的推廣成本獲得最大化效益。

 自我評(píng)價(jià)

三年多新媒體運(yùn)營(yíng)經(jīng)驗(yàn)，會(huì)簡(jiǎn)單ps修圖，對(duì)淘寶京東微盟旺鋪活動(dòng)運(yùn)營(yíng)維護(hù)有豐富經(jīng)驗(yàn)。
能獨(dú)立運(yùn)營(yíng)微信公眾號(hào)，為粉絲及目標(biāo)讀者策劃優(yōu)質(zhì)，有傳播度的內(nèi)容，提升品牌傳播內(nèi)容質(zhì)量。
熟悉新媒體營(yíng)銷推廣模式一集方法，利用專業(yè)運(yùn)營(yíng)數(shù)據(jù)分析粉絲社會(huì)化媒體運(yùn)營(yíng)指標(biāo)提高運(yùn)營(yíng)效率與效果。
有大型賽事現(xiàn)場(chǎng)活動(dòng)方案，執(zhí)行豐富經(jīng)驗(yàn)（如匯豐冠軍賽，深圳公開賽，高博會(huì)等）可以針對(duì)公司產(chǎn)品策劃線上線下活動(dòng)戲粉活動(dòng)進(jìn)行引流和二次轉(zhuǎn)化。能夠靈活對(duì)外進(jìn)行溝通。